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Qualitative and Quantitative Methods
Here you can find materials related to the course.
Final Exam
Final Exam
- Research Question: To what extent do linguistic differences between AI and human-generated communication affect the effectiveness of AI communication?
Academic Information:
- Method: Quantitative
General Information:
- Type: PDF
- Grade: 12
- Year: 2024/2025
Final Exam
- Research Question: How do university students experience the impact of social media on their academic productivity?
Academic Information:
- Method: Quantitative
General Information:
- Type: PDF
- Grade: 10
- Year: 2024/2025
Final Exam
- Research Question: How do non-fine-dining restaurants differentiate themselves in the competitive Copenhagen restaurant industry?
Academic Information:
- Method: Qualitative
General Information:
- Type: PDF
- Grade: 12
- Year: 2023/2024
Final Exam
- Research Question: How does the extended body of knowledge on privacy in Internet of Things relate to the thematic in academia on this topic?
Academic Information:
- Method: Thematic Analysis
General Information:
- Type: PDF
- Grade: 12
- Year: 2022/2023
Final Exam
- Research Question: What were the main motivational factors that influenced 11 individuals to pursue a BSc in Digital Management degree at Copenhagen Business School, and how did these factors vary between individuals?
Academic Information:
- Method: Exploratory Interviews
General Information:
- Type: PDF
- Grade: 12
- Year: 2022/2023
Final Exam
- Research Question: Differences in ethical emphasis among professionals in BCI technology
Academic Information:
- Field of Study: Technology and Ethics
- Method: Qualitative - Interviews, literature
General Information:
- Type: PDF
- Grade: 12
- Year: 2022/2023
Final Exam
- Research Question: How do the negative Trustpilot reviews of the insurance provider, UNDO, affect the consumer decision process of new-coming customers?
- Case: UNDO
Academic Information:
- Method: Digital Ethnography
General Information:
- Type: PDF
- Grade: 10
- Year: 2022/2023
Final Exam
- Research Question: How do women in Denmark perceive the representation of women in executive management positions?
Academic Information:
- Method: Qualitative
General Information:
- Type: PDF
- Grade: 10
- Year: 2022/2023
Final Exam
- Research Question: To what extent does cross-functional interpretive alignment shape the organisational value derived from digital data systems in a direct-to-consumer firm?
Academic Information:
- Topics: Qualitative methods | Digital data systems
General Information:
- Type: PDF
- Grade: 12
- Year: 2025/2026
Final Exam
- Research Question: Exploring organizational tensions in NordicTrail Outfitters' digital transformation
- Case: NordicTrail Outfitters
Academic Information:
- Topics: Mixed methods | Digital transformation
- Method: Mixed-method pilot study
General Information:
- Type: PDF
- Grade: 12
- Year: 2025/2026
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